SUGAR-FREE TREATS FROM FOOD2SMILE IN THE BIRTHDAY BOX OF THE JARIGE JOB FOUNDATION

It’s your birthday, so time to treat everyone! In Food2Smile style: with sugar-free candy, vegan candy and gluten-free candy! Many families cannot afford to celebrate their child’s birthday. The Jarige Job foundation helps by providing these children with a birthday box. The box contains gifts, cake mix, decorations and balloons, goodie bags to bring to school and a tasty snack for at home. 

Since 2021, the birthday box also contains products from the Food2Smile range. Families can now enjoy sugar-free, vegan and gluten-free candy. More and more people are switching to healthier treats. For some lifestyles, there is a growing need for candy that is free from aromas, flavourings and (pork) gelatine. The Jarige Job Foundation is very much aware of these requirements. Thanks to the collaboration between Food2Smile and the Jarige Job Foundation, parents as well as children have seen that treats can be pretty different, but just as delicious. 

REDUCING SUGAR INTAKE 

With its range of healthier candy and snacks, Food2Smile is helping to reduce excessive sugar intake. It also meets the growing demand for vegan candy and candy made with natural colourings and flavourings. As far as Food2Smile is concerned, the future standard will be a healthy lifestyle among children combined with a more plant-based diet. In the Netherlands, 13,2% of all children are overweight or obese. This figure is almost 20% in the lowest income group. Because the majority of the candy made by Food2Smile is made without gelatine, it is suitable for people who are looking for vegan, halal or kosher candy. With a range of candies to eat at home and goodie bags for school, families are being introduced to products that are not only healthier but also super tasty. This is an important message to share. Delicious and healthy go very well together!

Miriam Bouwens, founder Food2Smile and nutritionist:“An apple or a carrot is the healthiest snack around. Except for most children these don’t feel like a special treat. Sugar-free candy is a good solution.


EVERY CHILD DESERVES TO CELEBRATE THEIR BIRTHDAY

For many children, celebrating their birthday in the company of visitors, opening presents and bringing treats to school for friends is the most normal thing in the world. However, for tens of thousands of children in The Netherlands, this is not the case. They can’t celebrate their birthday because there is little or no money at home. Nowadays more than 80,000 children celebrate their birthday every year with the help of the Jarige Job Foundation. In 2021, the foundation is expecting to see an increase in the number of requests for birthday boxes due to the corona crisis. The Jarige Job Foundation provides children from very low-income families with a birthday box so that they can celebrate this special occasion.

Huib Lloyd, founder of the Jarige Job Foundation:
“We are extremely happy with our new partner Food2Smile. Thanks to our partnership we can introduce families to sugar-free candy and provide school treats that suit the needs of our diverse target group.“

COLLABORATION FOOD2SMILE AND JARIGE JOB FOUNDATION

This collaboration shows that it is possible to take a different approach to eating treats and snacks. Would you like to know more? Read more about the collaboration between Food2Smile en Stichting Jarige Job